
TJ Schachner
TJ Schachner
TJ Schachner is a Denver-based strategist with over a decade of experience in operations across tech and CPG. As a Director on the Merchant Strategy & Operations team at DoorDash, TJ leads the Merchant Performance function - overseeing the pricing, product, and operational frameworks that help restaurant partners unlock their full potential on the platform. From shaping strong merchant value propositions to guiding partners toward the right mix of growth and cost-saving actions, his team sits at the intersection of merchant success and marketplace health - ensuring DoorDash partners thrive.

Restaurant Customer Feedback: 8 Ways to Collect It
Most people double-check what others say about a business before they walk through the door. BrightLocal found that 87% of consumers read online reviews of local businesses, and 79% trust them as much as a personal recommendation. That means what your guests say about you often has a disproportionate amount of influence on other potential customers. This guide walks you through why restaurant customer feedback is crucial, the eight ways to collect it across dine-in and delivery, what to ask, and what to do once you hear back.

How to Improve Customer Experience in Your Restaurant (+ Tips)
Watching a regular disappear after one visit or seeing a 3-star review you can't seem to shake are some of the most frustrating moments you face when running a restaurant. Improving customer experience in restaurants doesn't mean overhauling your entire restaurant operations at once. It means fixing the specific moments where guests slip away, from a slow greeting to a review that never gets a response. Here's how to find those moments and fix them, one strategy at a time.

How to Build the Perfect Restaurant Sales Funnel (Guide)
Most restaurant owners are already doing marketing: posting on social media, running specials, maybe sending the occasional email. But without a system connecting those efforts, each one works in isolation. The result is inconsistent traffic, slow weeks that feel like starting from scratch, and no clear way to know what's actually working.

Restaurant Operations Management: A Complete Guide
This guide covers restaurant operations management for two audiences: newer operators learning the fundamentals, and established operators looking to tighten systems and improve margins.